Some time ago in the heart of Silicon Valley, Sashi
and Syam -- the founders of Qwiky's -- were discussing the increasingly
competitive world that we all find ourselves coping with from day
to day. We seemed to have grown accustomed to the marvels of technology
that allow us to conduct almost instantaneous business and social
communication with people around the globe. Amazingly, however,
we might never have the opportunity to meet to share food and conversation
with most of these impersonal contacts. We thought of the contrast
offered by cities like San Francisco, Paris and Vienna. How have
these places guarded and retained the civil attitude and romantic
air of the earlier time? Our concept for a neighborhood meeting
place grew out of these musings regarding the world around us. We
designing Qwiky's, a heaven where our guests can sit back, relax,
reconnect with neighbors and make new friends while enjoying specialty
coffees and other simple pleasures of life in a friendly low-key
environment......."Because the World Can Wait ™".
We incorporated Qwiky's corporation and began developing our ideas
to open in various urban locations around the united states including
California, Illinois, Massachusetts and North Carolina. Our discussions
with friends and knowledgeable consultants revealed that cities
in various countries around the world might be equally ready to
serve as a providing ground for our concept. An article in a prestigious
specialty coffee magazine alerted us to the fact that our home country
India, might in fact be an ideal start-up location. We shifted our
sights to India and injected basic business realities regarding
market share, revenue and profitability - learned from our previous
entrepreneurial experiences in to this adventure. Several short
months later, with the tremendous support from friends and business
colleagues, the flagship location of Qwiky's - the first specialty
Coffee chain in India - opened in Chennai on Oct 1, 1999.
Where are we headed? Chimayo Chains (p) Ltd., will develop the market
in the Indian sub continent as a master franchisee for the region.
At the same time, Qwiky's corporation is actively building its presence
in the United States. We are also in active negotiation to open
in Indonesia, Singapore and other locations under franchising agreements
with entrepreneurs who share our vision. While our guests enjoy
the highest quality products and service in a friendly neighborhood
environment, we would be foolish to ignore the technology that surround
us. Behind the scenes, we will use our experience from the software
industry to develop the state-of-the-art franchising management
and electronic commerce programs to support the Qwiky's network
around the world. On your next visit, leave a little bit of yourself
behind in poetry, prose or a note to a friend on the community bulletin
board that you fill find in every Qwiky's… perhaps someone
will pick up the thread. If you want to help us, spread our success
story or you can also send an e-mail to Sashi or Syam at sashi@qwikys.com
or syam@qwikys.com
respectively.
|